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Alabama

NIL-driven Las Vegas college basketball event set with Alabama vs. Houston among marquee matchups

The revolutionary 'Players Era Festival' this November will include eight teams. In 2025 it's expected to grow to at least 18 -- with huge brands

By: CBS Sports
  • Jun 17 2024
  • 33
  • 3998 Views
NIL-driven Las Vegas college basketball event set with Alabama vs. Houston among marquee matchups
NIL-driven Las Vegas college b
The Players Era Festival, a one-of-a-kind revolutionary regular-season men's basketball event to be held in Las Vegas this November, was formally announced Wednesday. Its primary marketing/selling point is based on the one facet of the college sports... [5664 chars]

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