New York
Squeezed by Soaring Rent, Small Shops Get Creative
Some ambitious entrepreneurs in New York City are experimenting with diversified business models to connect with shoppers and bring in more money.
Last March, Emily Schildt opened Pop Up Grocer on a Bleecker Street corner in the West Village, selling artfully packaged condiments, beverages and other products made by small, emerging brands in a pay-to-play business model.
Customers can buy artis... [865 chars]