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Maryland

How companies can use generative AI for empathetic customer relationships to create lifetime value

Researchers from National Taiwan University and the University of Maryland have published a new Journal of Marketing article that examines how marketers can use GenAI to provide empathetic customer care.

By: Phys.Org
  • Apr 27 2024
  • 33
  • 4776 Views
How companies can use generative AI for empathetic customer relationships to create lifetime value
How companies can use generati
This article has been reviewed according to Science X's editorial process and policies. Editors have highlighted the following attributes while ensuring the content's credibility: fact-checked … [+5434 chars]

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