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Wisconsin Tourism Taps Into Top Chef With Its First National Cable TV Ad

Forget stereotypes about cheese and beer. Wisconsin believes that hosting Top Chef will translate into highlight the state's culinary offerings and boost tourism to the state. -Dawit Habtemariam

By: Skift

May 04 2024
67
5182 Views

Wisconsin Tourism Taps Into Top Chef With Its First National Cable TV Ad — Wisconsin Tourism Taps Into To

Wisconsin has been trying to lure tourists with more than just cheese and beer in a national cable ad the state’s first that plays off the reality show Top Chef. This is our biggest campaign to date… [+2733 chars]

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